Японский экспериментальный лейбл электронной музыки SAISEI глазами AI
Данная работа иллюстрирует, как нестандартная работа искусственного интеллекта может преобразовать уже существующий проект. Новое видение добавляет неочевидные элементы в дизайн и позволяет совершенно иначе представить фирменный стиль бренда. В процессе работы была использована нейросеть Ideogram, для создания более подробных промтов использовалась нейросеть ChatGPT. В подборе шрифтовой пары были задействованы сервисы My Fonts и What Font Is.
Исходный проект
Основой для ребрендинга стал вымышленный проект 1 курса — японский сервис для записи музыки с помощью мыслей на виниловую пластинку под названием SAISEI. Его фирменный стиль основан на звуковых волнах, переплетающихся друг с другом, и рифмующихся с бороздками на виниловых пластинках.
Переосмысление проекта
Сервис для записи музыки с помощью мыслей становится экспериментальным японским лейблом для независимых артистов электронной сцены. Бренд сохранил в себе футуристичность, цель продвижения новых исполнителей и поиск уникального звука.
Логотип
Prompt для первого варианта логотипа: create a minimalistic logo for SAISEI, a Japanese avant-garde electronic music label. The logo features a futuristic font with striking vector forms, creating a sense of modernity and innovation. The primary color is red, which adds a bold and energetic touch to the design. Inspired by the vectorheart aesthetic, the logo is abstract yet captures the essence of the electronic music genre and the label’s unique identity.
Prompt для второго варианта логотипа: imagine a simple minimalistic logo for SAISEI, a Japanese avant-garde electronic music label. The logo features a futuristic font with striking vector forms, creating a sense of modernity and innovation. The primary color is red, which adds a bold and energetic touch to the design. Inspired by the vectorheart aesthetic, the logo is abstract yet captures the essence of the electronic music genre and the label’s unique identity. Logo can be shaped like vynil record, CD disk or a soundwave
Типографика
На основе получившихся логотипов получилось подобрать шрифтовую пару с помощью сервисов My Fonts, What Font Is и Fontjoy. Сначала с помощью поиска типографики по изображению был подобран акцидентный шрифт для лого и заголовков. Затем благодаря нейросети Fontjoy был найден наборный шрифт.
Фирменный стиль
Prompt для первого варианта фирменного стиля: imagine a mockup of printed materials for the Japanese avant-garde electronic music label SAISEI. There is a paper with the text «SAISEI». There is an envelope with the label «SAISEI». There are business cards with the label «SAISEI». There is a CD disk with the label «SAISEI». There is a vinyl record sleeve with the label «SAISEI». All the materials have a minimal style, inspired by the vectorheart aesthetic, using black, striking vector forms, diagonal lines, futuristic fonts, red and white colors. The background is white.
Prompt для второго варианта фирменного стиля: generate a mockup of printed materials (paper, envelope, business cards, cd disk, vynil record sleeve) on a white background for the japanese avant-garde electronic music label SAISEI in minimal style inspired by vectorheart aesthetic using black, striking vector forms, diagonal lines, futuristic fonts, red and white colors.
Плакаты
Prompt для первого плаката: A vectorheart-inspired advertising poster for SAISEI, avant-garde electronic music label. The poster is printed on high-quality paper, with striking vector shapes, 60-degree diagonal lines, white, black and red colors. Futuristic typography is integrated in diagonal lines stating 'Hear the sound. Feel the pulse'
Prompt для второго плаката: generate a captivating, avant-garde advertising poster for the SAISEI records label, featuring a unique blend of vector shapes, bold diagonal lines, and a striking color palette of white, black, and red. The futuristic typography boldly declares 'Experience the Future of Sound.' The overall design exudes a sense of cutting-edge electronic music, with a touch of cyberpunk and modern minimalism. The viewer is drawn into the world of SAISEI, where the future of sound is waiting to be explored.
Prompt для третьего плаката: create a modern poster for japanese edgy electronic music label SAISEI. The poster is inspired by «vectorheart» aesthetics characterized by striking vector shapes, diagonal lines, futuristic fonts. The posters slogan is «Your rhythm». The typography is integrated into lines. There is SAISEI logo with futuristic font on the poster. The colors of the poster are red, black and white.
Билборд
Prompt для билборда: create a city poster for the Japanese avant-garde electronic music label SAISEI. The poster is inspired by the vectorheart aesthetics in a modern way. It contains striking bold diagonal lines in red and black colors against a white background. The poster has futuristic typography integrated into the diagonal lines that says «the Future of Sound». The poster is standing in the urban environment on a billboard.
CD-диск
Prompt для первого и второго изображения с диском: сreate a cd box for SAISEI — an edgy electronic music label. The cover is inspired by the vectorheart aesthetic and uses lots of straight, bold lines from corner to corner and lots of futuristic typography. The colours are red, white and black. The disc is standing on the shelf.
Виниловая пластинка
Prompt для изображений с виниловой пластинкой: imagine a close shot of vinyl record being played on a record player in modern minimalist room. Next to the record player there is a vynil record sleeve of japanese avant-garde electronic music label SAISEI in fancy minimal style inspired by vectorheart aesthetic using black, striking vector forms, diagonal lines, futuristic fonts, red, black and white colors. Avoid any heart symbols.
Футболка
Prompt для футболки: A photo of a standing full-body model wearing a large, oversized red t-shirt with the white text «SAISEI». The t-shirt features a minimalist futuristic print with diagonal lines, white, red and black colors and the SAISEI logotype is printed on the chest. The model is wearing black pants and has hands in his pockets. The background is white.
Пространство
Для создания запроса, относящегося к экстерьеру здания, я обратился к нейросети ChatGPT с просьбой создать промты для окружения здания.
Один из вариантов, предложенный нейросетью и выбранный мной для доработки: The center of the city has transformed into a thriving tech district, home to startups and creative agencies. Co-working spaces and innovation labs foster collaboration and entrepreneurship, making it a hotspot for young professionals and digital nomads.
Prompt для экстерьера: the image of the exterior of building in the center of the japan that has transformed into a thriving tech district, home to startups and creative agencies. Co-working spaces and innovation labs foster collaboration and entrepreneurship, making it a hotspot for young professionals and digital nomads. The first floor consists entirely of glass panoramic windows, onto which white, red and black diagonal lines are pasted, inspired by the aesthetics of the Vectorheart style.
Интерьер
Prompt для генерации офисной части пространства: generate an environment photo of a minimalist modern interior design for the office of the japanese electronic music label SAISEI. The walls are painted in white. On the walls there are bold diagonal black and red lines.
Prompt для создания студии звукозаписи: imagine a modern record studio with minimalist interior inspired by futuristic «vectorheart» aesthetic based on black, white and red colors and bold diagonal lines on the white walls. The room is filled with synthesizers and controllers.
