BRUISE RECORDS — независимый музыкальный лейбл, миссией которого является сохранение авторской свободы и превращение звука, образа и идеи в единое высказывание.
Ребрендинг
AFTERHOURS — бренд аналоговой музыкальной техники для тех, у кого жизнь по-настоящему начинается только после полуночи. Здесь делают аналоговые синтезаторы, драм-машины, наушники и кабели.
Afterhours сокращается до AH. Из этих двух букв собран логотип
и система маркировки продуктов.
Prompt for ChatGPT: Minimal logo monogram «AH», letters A and H interlocked, inspired by late-night nightlife and synths, subtle moon or clock hand integrated into the letterform, bold geometric sans-serif, clean vector, black on white and flat.
Prompt for ChatGPT: Keep the attached logo exactly as it is, unchanged. Add the word «AFTERHOURS» centered below it. Choose a font that matches the brand: a minimal, wide geometric sans-serif with a slightly technical, industrial feel, like lettering printed on analog synthesizer hardware, with a subtle underground club edge.
Шрифт определен при помощи Adobe Fonts.
Продукция
Prompt for ChatGPT: studio shot of a compact semi-modular analog synthesizer, clean grid layout of knobs, sliders and a patch bay, monochrome light-white, black and red graphics, a few black and white patch cables arranged neatly, placed on dark concrete surface, soft overhead light, crisp details.
Prompt for ChatGPT: product photography of minimalist over-ear headphones in matte black, clean seamless ear cups with no visible branding, the logo i attached, subtle punk details: oversized silver safety pin used as the headband hinge, black leather headband with visible raw white stitching, short chain link detail on the cable, slightly scuffed edges revealing bare metal underneath, floating on dark gray background.
Prompt 1 for ChatGPT: product photography of a synthesizer module, matte black aluminum faceplate, minimalist white silkscreen labels, knurled black knobs with thin white indicator lines, patch jacks with silver nuts. Prompt 2 for ChatGPT: product photography of a synthesizer module, faceplate made of frosted translucent white acrylic with circuit board faintly visible behind with glowing LED
Prompt for ChatGPT: now the same headphones as black but rotate them and change color to white
Prompt 1 for ChatGpt: product photo of a bundle of premium modular synth patch cables, braided fabric, deep blue and off-white, silver jack connectors with tiny logo from reference, small safety-pin metal clip holding them together, neatly coiled. Prompt 2 for ChatGpt: product photo of a minimalist analog drum machine with logo, white matte case with black side panels, grid of 16 rubber step pads.
Кей вижуал
1. Prompt for ChatGPT: black and white fisheye key-visual with text in the same style photo from the ground, a girl in baggy clothes mid-jump above the camera holding a keyboard synthesizer over her head, patch cables flying, crowd hands reaching up around the edges, streetlights at night, direct flash.
2. Prompt for ChatGPT: Black and white fisheye key-visual with text in the same style close-up, a young afro alt girl with box braids, piercings and silver rings turning the knobs of an analog synthesizer, low angle, the synth warped in the foreground, dark basement studio, direct flash, heavy grain, high contrast.
Prompt for ChatGPT: black and white key-visual with text in the same style fisheye portrait, a punk guy in a worn leather jacket wearing black headphones with a safety pin hinge, close to the camera on an empty city crosswalk at dawn, tall buildings curving around him, direct flash, heavy grain, high contrast.
Prompt for ChatGPT: black and white key-visual with text in the same style fisheye photo inside an empty night bus, a tired girl in baggy clothes slumped across the seats holding a drum machine on her lap, rainy city lights through the windows, direct flash, heavy grain, high contrast.
Prompt for ChatGPT: black and white key-visual with text in the same style fisheye photo taken from inside a washing machine drum, a punk guy with bleached hair and smudged eyeliner crouching in a night laundromat wearing white headphones, steel drum rim framing the shot, fluorescent lights, direct flash.
Цветовая палитра составлена с помощью Adobe Color.
