Кофейня «SUNRISE»
Данный проект включает разработку дизайна кофейни, которая может стать потенциальной частью ребрендинга воскресной школы, создавая единую концепцию бренда. Основная задача — интегрировать элементы духовности и тепла, характерные для воскресной школы в стилистике ар-нуво, в современный и уютный интерьер кофейни. В результате будет создана гармоничная пространственная среда, привлекающая как детей, так и взрослых.
Исходный проект
Воскресная школа «Рассвет» — это духовное учреждение, чей внешний облик был вдохновлён творчеством знаменитого чешского живописца. Обучаемые в атмосфере эстетики и благонравия, дети в этом заведении по-настоящему раскрывают свет собственной души! Ребята окружены приятной глазу эстетикой ар-нуво и красотой и изяществом живой природы.
Ссылка на исходный проект: https://portfolio.hse.ru/Project/227471#
Ребрендинг
Логотип
Create a minimalistic logo design featuring a stylized coffee-related graphic set against a stark white background. The central element is a green teacup-like shape with a long stem, resembling a wine glass. Atop the teacup, a cluster of orange, grape-like shapes is positioned, with a coffee bean at the center. Above this, gold-colored rays emanate, creating the visual of a sunrise. Below the main graphic, the word «SUNRISE» is written in a dark brown, sans-serif font. Adjacent to the logo, a color palette is displayed, showcasing shades of dark brown, gold, light green, cream, and orange, with each color accompanied by its hexadecimal code. The overall composition is clean and simple, with a focus on geometric shapes and bold colors. The style is flat, and the atmosphere is art-noveau, aiming to evoke a sense of morning freshness associated with coffee
Фирменный стиль
Create two sides of business card, set against a pristine white background. The one side features the logo and name «SUNRISE». The logo is a stylized design, featuring a coffee cup in a soft green hue, holding a cluster of orange-brown coffee beans at its top. Above the beans are golden rays emanating from a single, larger coffee bean, mimicking a sunrise. The word «SUNRISE» is printed in a dark brown, serif font beneath the image. Delicate floral corner designs in a muted cream color adorn the top left and bottom right corners. The card itself has a soft, creamy beige color. The other side displays the address «12., main street, city» in a simple, black sans-serif font. The texture of both cards is smooth, suggesting a high-quality paper stock. The lighting is soft and even, highlighting the clean, minimalist design. The overall mood is professional and inviting, focusing on the brand identity
Рекламные баннеры, постеры
Create a stylized web banner for «SUNRISE», framed within an ornate, gold-lined rectangular border. The primary element is a green goblet-shaped cup, its base resembling a wine glass stem, with a coffee bean cluster replacing the wine grapes. Above the beans, a radiating sunburst design extends upwards, emitting warm yellow rays. Below the cup, the word «SUNRISE» is written in a bold, dark brown serif font. To the right, the text «ARTISANAL COFFEE • EST. 2025» appears in a smaller, dark brown serif font, completing the logo’s message. Subtle coffee bean and leaf motifs gently decorate the background in a soft, cream color, with an overall color palette of warm browns, yellows, and greens on an ivory background. The style resembles a vintage advertisement, with a focus on simplicity, elegance, and coffee-themed imagery
Create a vintage-style coffee advertisement featuring a central illustration composed of a stylized coffee cup and a coffee bean being hit by sun rays. The cup is a soft mint green, its stem is shaped like a wine glass, and the coffee bean design is a combination of a coffee bean and a cluster of orange berries. The word «SUNRISE» is prominently displayed in a serif font, underneath the cup. Surrounding the central image, an elaborate border is created with flowing lines and decorative elements. The border incorporates elements reminiscent of art-nouveau, with stylized green leaves, red berries, and coffee beans, providing an organic feel. A ribbon-like brown banner at the bottom states «FRESH ROASTED DAILY» in a smaller serif font. The color palette consists of cream, brown, gold, and green tones, with rich textures. The overall mood is warm, inviting, and nostalgic, evoking a sense of traditional craftsmanship. Style of Alphonse Mucha
Дополнительные носители
Create a cream-colored tote bag with a «SUNRISE» logo featuring a coffee bean, grapes, and sun rays design, placed alongside a small, brown leather notebook with a similar logo embossed on its cover. The items are positioned on a round, wooden table with a warm, reddish-brown hue. The background features a blurry cafe interior with wooden tables and chairs, a coffee counter, and a window with natural light subtly illuminating the scene. A cup of coffee with latte art is visible near the window. The composition is taken at eye-level, using soft, natural lighting, creating a warm and inviting atmosphere. The textures of the canvas bag, leather notebook, and wooden table are detailed, with a focus on depth of field. The style is clean, modern, and product-focused, suggesting a lifestyle or branding shot, with a shallow depth of field, emphasizing the foreground items. The color palette is warm, with shades of cream, brown, and natural wood tones, suggesting a cozy, inviting setting. The overall mood is calm and inviting, with a subtle emphasis on design and branding
Create a trio of items related to «SUNRISE» coffee shop on a creamy, beige surface, soft natural lighting. On the left is a white ceramic coffee cup with an orange interior, placed on a matching saucer, adorned with delicate brown leaf and floral patterns. Adjacent to the cup sits a rectangular box in a muted green shade, featuring a logo of a stylized coffee bean cluster within a cup shape, beneath the word «SUNRISE». To the right, is a to-go coffee cup, deep brown, with an orange lid. It features a green sleeve printed with the same logo as the box. The color palette emphasizes warm oranges, browns, and greens, with high-key lighting creating subtle shadows and highlights. The arrangement uses a high-angle shot, suggesting a product-focused photograph with a clean, inviting aesthetic
Пространство
Create a beautifully lit interior of a coffee shop, showcasing a blend of art nouveau design elements and modern cafe aesthetics. The walls are paneled in warm, dark wood, complemented by arched detailing and decorative sconce lighting with gold-tinted shades that cast a soft glow. A large mural in the center features a stylized image of a coffee cup with a sunburst and the word «SUNRISE» written below in a vintage font. The curved bar has a white countertop and is decorated with an intricate green and bronze art nouveau pattern. Seating consists of a built-in green velvet bench with patterned pillows and small round wooden tables. Large arched windows offer a view of an outside street, lined with buildings and leafy trees, bathing the interior in natural light. The atmosphere is cozy, inviting, and nostalgic, with a touch of elegance, soft lighting, and warm color palettes. The composition is a medium shot, shot from a slightly low angle, emphasizing the details and space
Ресурсы
1. https://www.lovart.ai/ru/home 2. https://ideogram.ai/
Модели: 1. Seedream 4.0 image generation 2. Ideogram 3.0
