Проект 2 курса был посвящен созданию единой компании по производству тульских пряников и её дизайну. С помощью ИИ инструментов я попыталась посмотреть на работу под другим углом и немного её переосмыслить.


Логотип был видоизменен по референсу оригинального проекта в Ideogram по промту (Use the image as a reference and come up with 3 logo options for a company that produces Tula gingerbread. You can change the color palette.) и стал более традиционным, отсылающим к традициям изготовления пряников и народности, а с помощью Adobe Color я поменяла цветовую палитру фирменного стиля.

Оставила 3 вариант



Для генерации носителей и рекламы к промту всегда подгружала логотип и цветовую палитру, чтобы сразу генерить нужные цветовые решения.
Промт: Use the logo and color palette from the images and create a billboard on the street advertising the Tula gingerbread company; make the street lively by adding passers‑by. Also add some text info.
Nano Banana 2
Промт: Use the logo and color palette from the images and create a street advertising billboard for the «Tula Gingerbread» company; bring the street to life by adding passers‑by. The composition is complex on the poster, the logo is in the corner, add the advertising slogan «The Real Taste of Tula».
Leonardo


Промт: Make a semi‑transparent plastic package for the gingerbread cookie so that it’s partially visible; make the package look like it’s in someone’s hands. Include the company’s pattern designs, logo, and color from the reference.
Krea 3
Промт: Make a semi‑transparent plastic package for the gingerbread cookie so that it’s partially visible; make the package look like it’s in someone’s hands. Include the company’s pattern designs, logo, and color from the reference.
Nana Banana Pro


Промт: Make a cardboard package for a Tula gingerbread cookie; let it sit on the table slightly sideways.
Nano Banana 2


Промт: Use the logo and color palette from the images and create company merchandise — a T‑shirt in 3 variations.
Ideogram
Промт: Create a shopper in the company’s style; let the girl carry it on her shoulder. The composition should be frontal. The shopper should feature the company’s colours. Place the logo in the top‑right corner. There should be gingerbread cookies inside the shopper.
Nano Banana 2


Промт: Use the logo and color palette from the images and create a corporate style that will be used to design the office space (walls, floor, tables, chairs). Let people sit there and work; the room is well‑lit.
Nano Banana Pro


Промт: Use the logo and color palette from the images and create a design for a pen, notebook, and business card. Add the phone number to the business card. On the notebook with springs, add the slogan «We produce a high‑quality product.» The composition should show the pen, notebook, and business card lying on a table. In addition to the logo, add patterns from the company’s corporate style in the company’s color palette to the items.
Nano Banana 2




