Umbra
И Наче — театр, на сцене которого выступают тени, а люди — лишь зрители.
Ребрендинг с помощью ИИ
Для начала я решила изменить название, так как с кириллицей было бы не удобно. С помощью perplexity.ai было сгенерировано название Umbra, которое с латинского переводится как тень, и сам логотип
Create a modern logo for the Umbra shadow theater. It should include the word «Umbra.» Make the logo jagged and sharp-angled. The logo should complement the enigmatic and mysterious design to convey the atmosphere of the shadows as unexplored creatures. The background is white.
Плакаты
Horizontal banner. Black and white photography with a long exposure effect. In the center of each panel is a ghostly silhouette of a person, dissolving into fog and darkness. Dramatic, contrasting lighting creates a sense of movement and etherealness. A dark, mysterious atmosphere. The Umbra logo is in the upper corners.
Продукция
A booklet layout for the shadow theater company «Umbra.» The design is done in a dark, noir style. The spreads feature black-and-white photographs. The booklet features a close-up of an ominous, glowing eye and a misty landscape. The text and «Umbra» logo are in red. Cinematic lighting and deep shadows are featured.
Postcards for the Umbra shadow theater. The design is dark and mysterious, featuring photorealism. The postcards feature text fields. A foggy forest, bare trees, and a lone silhouette. A high-contrast, monochrome palette with bright red accents.
Пространство
A dark, empty auditorium. A blurred, translucent shadow of a human silhouette stands in the aisle. A bright, misty light emanates from the stage. The atmosphere is mysterious, eerie, and tense. Photorealistic style, cinematic lighting.
